Maison Lumière UF
We had several sales opportunities throughout the year. These included 2–4 Progress Talks (parent–teacher meetings) at school, where we sold products to visiting parents and teachers. We also participated in the Christmas market outside of school, organised sales for Valentine’s Day, and continued selling during school breaks. Overall, these events provided consistent opportunities to generate revenue across the year.
Progress-Talk: During the Progress Talk meetings (parent–teacher meeting), we set up a small, visible display of our handmade candles near the entrance and waiting areas, where parents and teachers naturally spent time before and after their meetings. This gave us direct access to a steady flow of visitors throughout the day. The calm atmosphere and the fact that people were not in a rush created a good opportunity to explain the purpose of our project, the scents and designs of the candles, and how the proceeds would be used. Because candles are giftable and decorative items, many parents were interested in purchasing them either for personal use at home or as small gifts. We also used this time to engage with customers, answer questions, and receive feedback on which scents and designs were most appealing. This helped us understand consumer preferences and improve our future production. As a result, Progress Talks became one of our most effective and consistent in-school sales opportunities.
Open House:
During the Open House event, where prospective students and their families visited the school, we had the opportunity not only to sell our candles but also to represent the school and our project. Because this event showcased the school to new visitors, we prepared a fresh batch of candles to ensure our display looked attractive, organised, and professional. This event allowed us to present our product to a wider audience beyond current parents and teachers. We explained the purpose behind our project, demonstrated the quality and variety of our candles, and created a positive impression while promoting both our initiative and the school.
Christmas Market: The Christmas market was a new sales environment for us and took place outside of school, attracting a much larger and more diverse crowd. Anticipating higher demand, we increased our candle production to ensure we had enough stock to meet potential sales. However, this event was also more competitive, as many other stalls were selling handmade and giftable items. This meant we had to make our display more eye-catching and actively engage with customers to explain our product and its purpose. Despite the competition, the larger number of visitors provided us with valuable exposure and an important opportunity to increase sales.
Valentine's Day (Both Online and Offline): During Valentine’s Day, we organised a sales booth at school during the break. Most of our customers were younger students, so we adapted our candles to suit this audience by using brighter colours, more attractive designs, and a clear Valentine’s theme. This made the products more appealing and appropriate for the occasion. Because candles can be given as small gifts, many students were interested in purchasing them for friends. This event showed us the importance of adjusting our product design and presentation to match the target market and theme of the event, which helped increase our sales.