Winner of Best Visiting Company is Someda NY!
Ung Företagsamhet in Norrbotten are happy to announce the winner of this year’s Best Visiting Company contest, where student companies from Finland has had the opportunity to present their business idea to customers in a new cultural context.
The winner of Best Visiting Company 2021 is Someda NY.
In a time of restrictions and lockdowns, Someda NY offers an innovate digital service to keep people connected with their loved ones. By live-streaming important life events, they have identified a marketplace need and developed a business model that is relevant both today and in the future. Moreover, Someda demonstrates great insight into marketing and branding, by presenting their work through a well-produced video that doubles as a reference project. In its entirety, Someda’s digital exhibition and marketing strategy manages to spark interest across borders - which gives them the title Best Visiting Company 2021.
Runners-up in no particular order:
143 – With ecological production and a message of kindness, 143 has created a thoughtful and cohesive brand with a modern marketing strategy. By showcasing their products on social media, they reach and interact with their target group while making the world a better place. 143 has successfully created a business model that stands out in its simplicity.
Franshill – With a focus on sustainability, Franshill produces biodegradable phone cases aimed towards a young audience. The business model is clever and highly relevant, as is the branding strategy and social media marketing. By planting a tree for each order, the brand fulfils its promise of being carbon negative.
Visit all the participating companies here.
We thank Elin Stenvall from Norrbotten Chamber of Commerce and Angelica Nilsson from Facebook for their great work as members of the jury!
This contest is organized by Ung Företagsamhet in Norrbotten and the municipality of Oulu through the Bothnian Arc -project. The aim of the project is to develop cross-border co-operation within entrepreneurship education in the Gulf of Bothnia region. In the project's activities, students’ knowledge of the region's business life increases. They are gaining skills to both work and set up companies across borders. In addition to teaching entrepreneurship, the idea is to get young people involved in cross-border co-operation at school, which in the long run will lead to increased job mobility in the region. This project is made possible by financial support from Interreg Nord and Region Norrbotten.
